Interview with Dr. Kasia Hein-Peters

In today’s episode, Dr. Kasia Hein-Peters explains the 4 important factors to consider to successfully launch your business. She is a consultant for “sciencepreneurs,” helping them design successful commercialization strategies.

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Dr. Hein-Peters is a physician with over 30 years of experience working for pharmaceutical and medical device companies. She helped introduce new drugs and vaccines to the market. Her career highlights the impactful nature of nonclinical careers like hers. In her case, she helped develop and market innovations that reduce disease prevalence and mortality.

Our Episode Sponsor

This week’s episode sponsor is the From Here to There: Leveraging Virtual Medicine Program from Sandrow Consulting.

Are you ready to say goodbye to burnout, take control of your schedule, increase your earnings, and enjoy more quality time with your family? You’re probably wondering how to do that without getting a new certification or learning a whole new set of nonclinical skills.

Here’s the answer: The quickest way to achieve more freedom and joy is to leverage virtual medicine.

Dr. Cherisa Sandrow and I discussed this in Podcast Episode 266. Cherisa and her team are now preparing to relaunch their comprehensive program for building and running your own telehealth business.

If you want to learn the tools and skills you need to live life on your own terms – then you should check it out today. After completing the 10-week program, you’ll be ready to take your career to the next level.

The program starts soon, and there are a limited number of openings. To help you get a glimpse into the program, Sandrow Consulting is offering a series of FREE Webinars. Go to jurica.buzzmybrandtoday.com/freedom to sign up and learn why telehealth is the quickest way to begin your career journey.

Our Show Sponsor

We’re proud to have the University of Tennessee Physician Executive MBA Program, offered by the Haslam College of Business, as the sponsor of this podcast.

The UT PEMBA is the longest-running, and most highly respected physician-only MBA in the country. It has over 700 graduates. And, the program only takes one year to complete. 

By joining the UT Physician Executive MBA, you will develop the business and management skills you need to find a career that you love. To find out more, contact Dr. Kate Atchley’s office at (865) 974-6526 or go to nonclinicalphysicians.com/physicianmba.

Launch Your Business: A Conversation with Dr. Kasia Hein-Peters

Dr. Kasia Hein-Peters embarked on a remarkable journey from her beginnings as a psychiatrist to her current role as an advisor and consultant in the dynamic realm of MedTech and digital tech startups. Her transition was driven by a passion for healthcare innovation in the pharmaceutical and medical device industries.

Over the course of three decades, she played pivotal roles in launching groundbreaking drugs and vaccines that visibly impacted disease rates and mortality.

Recognizing that innovation thrives in startups, Dr. Hein-Peters pivoted to support emerging companies in achieving their strategic goals. Her mission became clear: to bridge the gap between innovative ideas and commercial success.

Drawing from her wealth of knowledge, she developed a strategic framework called DIVE (Discovery, Innovation, Value, and Execution) to guide startups to launch their business through the steps needed to bring healthcare solutions to the market. Kasia helps those whom she calls sciencepreneurs translate their innovative visions into tangible successes.

Seize the Moment: Empowering Advice for Aspiring Entrepreneurs

It’s a difficult but rewarding path. And I would say that with the most structured approach, diving into it, it’s not so difficult. I am encouraging everyone who thinks about entrepreneurship to try to dive with my help. – Dr. Kasia Hein-Peters

Summary

The BEST way to contact her is to connect with Dr. Kasia Hein-Peters on LinkedIn.

You can also explore her website, abantescientific.com, for valuable healthcare entrepreneurship resources that will help you launch your business. She highlights common pitfalls in healthcare startups and the key role of marketing. Dr. Hein-Peters also discusses the growing impact of Artificial Intelligence in healthcare, making her an invaluable resource for clinicians interested in AI applications.

NOTE: Look below for a transcript of today’s episode. 

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Disclaimers:

Many of the links that I refer you to are affiliate links. That means that I receive a payment from the seller if you purchase the affiliate item using my link. Doing so has no effect on the price you are charged. And I only promote products and services that I believe are of high quality and will be useful to you.

The opinions expressed here are mine and my guest’s. While the information provided on the podcast is true and accurate to the best of my knowledge, there is no express or implied guarantee that using the methods discussed here will lead to success in your career, life, or business.

The information presented on this blog and related podcast is for entertainment and/or informational purposes only. I do not provide medical, legal, tax, or emotional advice. If you take action on the information provided on the blog or podcast, it is at your own risk. Always consult an attorney, accountant, career counselor, or other professional before making any major decisions about your career.